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CDA, ID, 83814
United States



With hectic schedules and competing demands for their time, it is not surprising that 90 percent of potential home-buyers take their first look at a home not from the curb, but while sitting in front of their computers. Now more than ever, on-line real estate marketing is essential to capturing the attention of today’s home-buyers and quality photography is the key to motivating them to schedule an appointment for a personal showing.

While smartphones and digital cameras are able to generate convenient images, Arne Loren Photography takes real estate photography to the next level. Years of architectural photography experience combined with specialty optics, state of the art editing techniques, the ability to enhance and optimize images, means that Arne Loren Photography is the best choice for you real estate marketing needs.

Selecting Arne Loren Photography ensures expertise in the technical and creative aspects of photography, but also incalculable customer service. We can ensure the experience for agent and client alike is professional, easy and profitable.

Scheduling is easy. Fill out the form on the last page of this document and e-mail or fax it per the instructions and we will take it from there. 




+ How long does it take to get the photographs taken?

We understand the urgency once a listing is taken, to get it posted to the MLS. We are quick on scheduling, typically in 24 to 48 hours. Sometimes we can even get the photographs taken the same day the assignment comes in. The other three contributing factors are the home being ready, scheduling with the homeowner and the weather. Typically our ability to quickly respond is the lesser of these factors.

+ How will I receive my photographs?

After the photographs are taken and edited, with the basic package we set you up with your own folder in our Dropbox account, where we upload all of the files. Once uploaded we email you the link for direct access. You can download as many times as you need, or just leave them in the folder for future reference. You are welcome to share this link with anyone you choose. If you are scheduling Enhanced Coverage, everything is linked together with the Fusion Virtual Tour. When the work is competed you will receive an e-mail with links for branded and unbranded Virtual Tours as well as options for downloading Web-enhanced stills or High Resolution images for print marketing. It is a streamlined system that puts you in contol and is easy to use.

+ What can I do to make the shoot more successful?

On our web site, there is a tab named Homeowner Checklist. This is a list of many of the things that the photographer is looking for or will be doing during the shoot. Providing a copy of this to the homeowner is a huge help for making the shoot go well.

+ How many photographs will I be receiving?

We target shooting 30 high resolution photographs, but every home is different. Smaller homes sometimes do not require as many photographs. We shoot for impact and emotion and not to run the image count up just to hit a certain number. Even larger homes can be well accommodated with 30 images. If needed, there is an option on the Pricelist page where you can purchase additional images if you desire.

+ How long will the photographer be in the home?

Every home is a bit different in the equipment needed and time required. A “typical” home, if there is such a thing, take on average of 60 minutes inside the home and another 15 to 30 minutes for the exterior views.

+ Does the agent/broker have to be there when the images are taken?

If the agent would like to be present when the images are taken, they are welcome. Over 50% of the homes we photograph, there is no one home and we are provided access by the lockbox. We do not require assistance and having someone tag along to watch typically will slow the shoot down but if the agent needs to be there, it is fine with us.

+ Why do I need a professional photographer. Can’t I just use my own camera?

An agent/broker can certainly use their own camera in the same way you can decide to repair your new car. Without the right and special tools though, it may not provide the results you desire. We have specialized cameras, lenses and custom tools made just for Architectural and Real Estate photography. Also, the taking of the photographs is just the first step. For every hour of photography, there is two hours of editing, retouching and enhancing the images with specialty computer programs.

+ Is it worth the money to hire a professional?

Research across the country of Real Estate listings and sales show that when a professional photographer is used the home spends less time on the market and has a higher sale price. So a faster sale for more money .... sounds like a good investment. The added benefit is also the higher level you set yourself in the eyes of the homeowner when you value their business to bring in an expert in the field to assist in the sale.

+ There are lots of photographers out there. Why hire Arne Loren Photography?

Typically when someone wants a photographer, they contact a local photography studio, which is happy to come do the work, among their scheduling of family portraits, seniors, newborns and weddings. Arne Loren Photography specializes in commercial photography only with their focus on Real Estate and Architecture. Our training, equipment and expertise is directed to make you more profitable. Its like the difference between a general auto mechanic and a specialty shop that only does high performance German automobiles.

+ Do I have to pay in advance? How are payments handled?

_No advance payment is required but the amount is due when the work is completed. The completed files are posted to our web portal for you to view the work. Upon payment of the amount due, the watermark on the image goes away and the files are released for downloading.